Top 5 Social Networking Apps in Belarus Q2 2022

During the second quarter of 2022, the top social networking apps in Belarus demonstrated varying trends in downloads, revenue, and active users. Here’s a closer look at the performance of the leading apps based on data from Sensor Tower.

VK: social network, messenger saw a steady weekly revenue, peaking at approximately $7.4K in late April. Weekly downloads fluctuated, reaching a low of about 8.6K in the first week of June before climbing back to 10.1K by the end of the quarter. Active users remained fairly consistent, averaging close to 2M throughout the period.

Mamba: Dating, Meet New People experienced slight variations in weekly revenue, with a peak of around $937 in early April. Downloads showed a declining trend, starting at 2.2K at the end of March and dropping to around 1.5K by late June. Active user numbers also saw a gradual decrease from 40.7K to 37.7K over the quarter.

Rakuten Viber Messenger maintained a relatively stable weekly revenue, averaging around $350. Downloads ranged from 16.2K at the start of April to 11.7K by the end of June. Active users fluctuated slightly, peaking at 4.3M mid-quarter before settling at approximately 4.1M.

Telegram Messenger showed a notable increase in revenue towards the end of the quarter, reaching $2.2K in mid-June. Downloads started strong at 43.4K in late March but gradually declined to about 22.5K by the end of June. Active users remained stable, hovering around 2.9M throughout the quarter.

Odnoklassniki: Social network had consistent weekly revenue, averaging around $1.6K. Downloads varied, starting at 5.4K and ending at 3.9K. The number of active users showed a declining trend, from 414K at the end of March to around 356K by the end of June.

For more detailed insights and data, visit Sensor Tower.